Ecological Consumer Policy: Tools for Implementation. Sub-project 1: Orientation Portal for Sustainable Consumption

The aim of the project is the development of an online platform on sustainable consumption, directed at opinion leaders and interested end consumers. In a first step, a synopsis of existing sites and a literature study on user behaviour are conducted, which both feed into the drafting of a basic plan. Afterwards, content and recommended links are developed. The final step is the design and technical realisation of the platform. Eco-Institute is a subcontractor of the publisher Zeitbild, and is involved in the work packages "synopsis", "literature study", "support in content development", and "recommended links".