Inventory of environmental claims: B2B and organisation-level communication

With a focus on business-to-business (B2B), the study provides a better understanding of the use of product and company-related environmental claims in Europe. In addition, the study identifies the proportion of misleading environmental claims and strengthens the evidence base regarding the scope and nature of the problem in terms of format and content, as well as the methods used to substantiate the claims. The following industries are the focus of the analysis: steel, aluminium, polymers, pharmaceuticals, food and textiles.